Our Mission
-From Switzerland into the wider world – that’s CALIDA’s motto. For over 75 years, the company has been transporting its values of sustainability, premium Swiss quality and contemporary design around the world. CALIDA is one of Europe’s leading underwear brands, representing innovative materials, outstanding craftsmanship and a passion for detail-

The Brand
CALIDA has always believed in the importance of transparency. In 2016, the brand became the world’s first underwear company to introduce the MADE IN GREEN by OEKO-TEX® label. CALIDA works hard to maintain its role as a pioneer in sustainability, adding numerous new men’s and women’s styles to its MADE IN GREEN range every season. The children’s range has been fully certified since autumn 2016.

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